BUILDING A MEDIA PROFILE
We live and work in a 24/7 news environment where media has an insatiable need to find suitable content to fill the airwaves, online news sites and printed pages.
Let us help you develop a media profile and differentiate yourselves from others. Listed below is a breakdown of what we can do:
Let us help you develop a media profile and differentiate yourselves from others. Listed below is a breakdown of what we can do:
- Determine which media channels will best influence your key business audiences.
- Develop a media relations strategy unique to your organisation to ensure you are capitalising on news opportunities and minimising risks.
- Create content that is newsworthy and appropriate for media platforms.
- Guide and help strengthen your interaction with journalists and reporters.
- Measure the effectiveness of media relations and public relations on your KPIs and reputation.
- Help you prepare for media interviews and how to deal with the questions you want to be asked ... and those you don't!